The People's Choice Awards is an awards show recognizing the people and the work of popular culture. The show has been held annually since 1975 and is claimed to be based on the opinions of the general public. The People's Choice Awards air on CBS and are produced by Procter & Gamble.
The award show's creator, Bob Stivers produced the first show in 1975. Stiver's first show recognized The Sting
as 1974's Favorite Picture, Barbra Streisand as the year's Favorite Actress, and John Wayne
as its Favorite Actor. Ratings for the annual event peaked in 1977, when the 3rd People's Choice Awards attracted 35.3 million viewers who witnessed Streisand and Wayne
win again. One Flew Over the Cuckoo's Nest
was that year's Favorite Picture.
Procter & Gamble, the show's first and only sponsor, bought the show from Stivers in 1982.
The award categories have varied over the years. For example, the 16th People's Choice Awards had categories including Favorite All-Around Movie (Batman
), and both a Favorite Movie Actor (Tom Cruise
) and a World Favorite Movie Actor (Dustin Hoffman). At the 23rd People's Choice Awards Rob Reiner was named the People's Choice Awards Honoree. More recently, the 32nd People's Choice Awards (broadcast in January 2006) included categories such as Favorite On-Screen Match-Up (Vince Vaughn and Owen Wilson in Wedding Crashers), Favorite Leading Lady (Reese Witherspoon
), Favorite Tour (U2
), and an award named after a Procter & Gamble brand: Nice 'n Easy Fans Favorite Hair (Faith Hill).